Link-based analysis algorithms form the core of the assessment by search engines, even site-based factors into account previously described link / links at one or several parts.
Well, I do not want to obsess with the affairs of the link, but it remains to be explained as important as what the link-based factors is to position your site in search engines.
So how to build links (link building) right? Please voracious article 2 of this section until the end.
Age Link (Link Age)
Along with the development of search technology, search engines continue to attempt to filter out spam content from the search results page (SERP – Search Engine Result Page), one way on the authority (authority) and assess the quality of links with link age. What is the link age? Ie the time since the first discovery of a link by search engines.
This is closely related to the explanation of the Sandbox. Sites that have been online long enough and well established usually have the following properties: a link that has been ‘aged’, the internal pages are interlinked, and the ‘title’ topical authority. Search engines use this generic profile as a measure of confidence (trust). For those of you SEO experts, link quality must have a certain age before its effects can be felt to the fullest.
Aspects of age-related links are also an assessment of how permanent link refer other sources. Like it or not, the link that was given more value because it is considered to have long-term reference value – Concerning whether this link actually forgot removed by the site owner or was deliberately maintained, that’s another story.
Link Growth
Direct translation of what? In essence, the search engines ‘monitor’ whether a link to a website or web page continues to grow in a period.
A website or web page (already know the difference right?) Who continue to receive the link (as reference) in the future is a strong indication that the information is still relevant and useful, is the key to gain authority in the eyes of search engines.
Search engines are very effective in measuring the growth of a link … halah … link growth and in analyzing whether the growth patterns of natural or artificial (artificial).
Disadvantages of this method is that popular sites will continue to get links, while sites that are less popular and not many offer the added value will not be as successful as it is because few people are finding and linking. The ‘rich’ getting richer quickly, the ‘poor’ old rich.
Anchor text in links
Anchor text is used to ‘explain’ the purpose of a link – for example a link to a page that contains a review of the Bluetooth headset, the anchor text should ideally have ‘Bluetooth headset Review’ or ‘Bluetooth headset reviews’ if the page is in Bahasa.
Search engines use anchor text to link to judge the topic of ‘explanation’ that given the site that link. Of course this is easily manipulated. My guess, for the search engines combine meminimalisirnya confidence (trust) on the page and site with anchor text that is displayed.
That is, the search engine instead of just seeing her anchor text, but also content that surrounds the link – and in fact the context of this content is more effective in ‘explaining’ link rather than the anchor text link itself.
Topical pages that link authority
As described in a previous article about the factors that search engines assessment on a site, topical authority is determined by evaluating the value of aggregate / general all references to a page, either from the scope of the topical community and outside.
Got a link from a page with the appropriate authority with topical niche sites or web pages your topic is how to focus (although relatively more difficult) to establish the authority of your website or web page as opposed to just relying on PageRank / PR, although PageRank value also affects the link (and more easily because the PageRank easily visible).
Topical authority sites that houses the page that link
Confused? : P The point is the same as above, only, this one is implemented with a focus on the website as a whole rather than a specific page.
While already used. Continue to Factor Assessment Based on Link Part 2 in the next article.
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